SalMar project has been presented today at the North Atlantic Seafood Forum 2024.
SalMar
SalMar has presented at the North Atlantic Seafood Forum 2024 its Salmon Living Lab initiative which will promote partnerships across the salmon supply chain and build an innovation and R&D center.
As a demonstration of its commitment, the Norwegian salmon farming giant will invest $47 million (NOK 500 million) and will encourage industry leaders, NGOs, academia, and other agents to participate. Cargill has become the first partner.
Regarding this partnership, Cargill Aqua Nutrition President Helene Ziv-Douki said: "We believe that bringing together the holistic capabilities of SalMar and Cargill will drive greater impact in improving animal welfare and sustainability, ultimately protecting, and aiding further sustainable growth of this critical industry. There is a need for more collaboration to tackle the challenges we are currently facing."
Own companies' research and initiatives will not compete with the Salmon Living Lab's activities. The companies involved will only have to share relevant data and information. The collaboration will adhere to competition regulations and comply with relevant rules and laws, SalMar confirmed.
"As an industry, we have invested billions in advanced technology. Now we need to invest in biology. Salmon farmers like SalMar and countries that host our industry have set ambitious targets for growth," noted Frode Arntsen, CEO of SalMar ASA.
As the fish mortality and the feed conversion ratio are increasing, SalMar alerts that is crucial to know more about the salmon that is being produced and consumed.
Gustav Witzøe, founder and Chair of SalMar ASA, alerted about this: "Our aquaculture industry is at a crossroads. We have succeeded in bringing large quantities of much sought-after salmon to customers and consumers worldwide. Now, we must acknowledge that we face greater challenges than we have done before."