David Szerer announced late last week on LinkedIn his new position as Global Head of Marketing for Pure Salmon.
After three years as Chief Design Officer at Pure Salmon, with this promotion, Szerer continues to grow his brilliant career. He has worked his resume up from the bottom to the top, gaining experience with different brands and products, but much of his success has been with Pure Salmon. With the salmon farming company, he has marked a before and after in various parts of the business thanks to his projects, which have elevated his role.
Campaigns in his previous position included "La Petite Fabrique" in 2021. A brand for supermarkets and hypermarkets whose product was based on smoked salmon brand for the French and export markets that included UAE and Japan.
Furthermore, in 2022 it also created and introduced "Marly & Dan," a premium brand of dog treats. . In addition, Szerer would also be in charge of designing a robust e-commerce strategy. This canine brand would expand throughout 2023 to a total of 14 countries
Pure Salmon leads the way in sustainable land-based Atlantic salmon farming, aiming to revolutionize the industry. Their Recirculating Aquaculture System (RAS) technology creates optimal conditions for fish, replicating their natural environment without antibiotics, pesticides, hormones, or microplastics.
Their local-production-for-local-consumption model reduces reliance on air transportation, cuts costs, and minimizes food miles. By growing clean, healthy, and fresh salmon in proximity to consumers, Pure Salmon protects marine ecosystems and reduces carbon footprint compared to traditional farming.
Headquartered in Abu Dhabi, their experienced team drives global expansion, with facilities in Poland, Japan, France, and the USA, and plans for China, SE Asia, Africa, and the Middle East. Choose Pure Salmon for a socially responsible choice that promotes consumer health, environmental protection, and economic growth.