Norway Royal Salmon’s announcement has taken Gustav Witzøe’s company by surprise because today was the day. After SalMar announced a month ago that it had accepted the shareholders’ pre-bid for approximately 50.1 % of the outstanding shares in NTS, today was the official opening of the acceptance period for the offer. However, Witzøe’s company was not counting on an unforeseen event that could derail the deal: the official announcement by Norway Royal Salmon (NRS) of its intention to buy SalmoNor, both part of the NTS ASA group. Following the announcement, SalMar fell by almost 2% at the close of trading on the Oslo stock exchange on Thursday, while NTS rose by more than 1%.