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Seafood Expo North America (SENA) 2026 served as the stage to unveil a packaging transformation across the MOWI, Ducktrap, and Marine Harvest by Mowi brands.

The NOK 293 million deal, announced today, is expected to boost Mowi's production in northern Norway by around 4,500 tonnes per year.

Following the merger, Ørjan Tveiten will be the Regional Director of the "new" Mowi Norway North, although the 'Nova Sea' brand will continue as a separate company.

Announced on Friday night, Ørjan Svanevik's resignation was effective immediately, with Leif Teksum replacing him as Intermediate Chair.

The world's largest salmon farmer and Norway's largest food producer said it has never had better revenues or harvest volumes than in 2025.

The ruling confirms the Minister of Fisheries and Oceans' authority to deny aquaculture licenses in the Discovery Islands on conservation grounds.