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Alaska pollock

Alaska pollock association launches its first US marketing program and sets American Seafoods COO on its board

During its last Board of Directors meeting, the Association of Genuine Alaska Pollock Producers (GAPP) approved an ambitious strategic plan to undertake its first-ever national sustained marketing program. The campaign will highlight the wild caught, sustainability, and nutritional attributes of Wild Alaska Pollock to United States consumers. Besides, in the same session, Inge Andreassen of…

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